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Investigación de mercados

Investigación de mercados

Universidad San Marcos
URI: http://repositorio.usam.ac.cr/xmlui/handle/506/656
Date: 2016

Abstract:

El lector se informará sobre cuestiones clave alrededor de la investigación de mercados, tales como: para qué sirve y el proceso que sigue.

Description:

The reader will learn about key issues surrounding market research, such as: what it is for and the process it follows.

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