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Módulo 2: Mercado meta y segmentación
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Módulo 2: Mercado meta y segmentación
Universidad San Marcos
URI:
http://repositorio.usam.ac.cr/xmlui/handle/11506/1045
Date:
2020
Abstract:
En este texto se aborda cómo las empresas evalúan y seleccionan sus segmentos meta.
Description:
This text addresses how companies evaluate and select their target segments.
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LEC MER 0003 2020.pdf
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Mercadeo
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